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Home / Core website optimization and content strategy

Core website optimization and content strategy

If you just do enough SEO to move your website from Page 5 to Page 3, you are wasting time and money.

With today’s increasingly diverse Google search engine results page (SERP) such as Local Map Pack, Position 0, Featured Snippets, Local Service Ads, PPC, and your classic organic listings,  it’s critical to understand where you currently stand and how we can optimize your site and brand to maximum visibility.

Consider this: when was the last time you scrolled past the first page of search results? Top placements yield results. Minimal SEO tweaks that merely elevate your website from Page 5 to Page 3 won’t cut it.

Many SEO firms offer standardized packages with no strategic plan tailor-made for your business. Some even offer transient, quick-fix programs that lack long-term sustainability.

The outcome? You’re left investing your hard-earned money for marginal improvements, while your web traffic and revenue largely stagnate.

We provide the right mix of SEO services in the right quantity over the right timeframe to deliver real results for your website. Move your site to the top of the search page. Outrank and outpace your competitors with our comprehensive optimization strategy.

Ready to take your site to the top of the search results?

Contact us and we’ll start you on the journey to page 1 rankings today!

Contact us today

The Starting Point: Your Current Website

First, we analyze your website for a wide array of elements:

  • The age and size of your website
    When was it last updated? How robust is the content?
  • The structure of your navigation and website coding
    Can the most important information be found quickly and easily by both visitors and search engines?
  • The quantity and quality of inbound links to both your homepage and interior pages
    Do other sites on the internet see you as an authoritative source? Are inbound links from the wrong sources making you look like spam?

  • The existence of keyword-focused landing pages, articles, whitepapers and press releases
    Are you promoting your brand around the internet and providing informative content to your website’s visitors? If so, does the text have the right keywords used in the right way?
  • The structure, size & relevancy of your blog
    Is your business using a blog to connect with customers? Does that blog represent the right balance of relevant content and SEO components?
  • Social media applications & links
    Are you leveraging your website with social media components that build customer relationships?

What we learn in our evaluation tells us where to go next. We may keep and build upon what is already working, adjust existing SEO elements for maximum effectiveness, create fresh content to take advantage of new opportunities, or combine the above methods for maximum results.

The Strategy

A Unique Blueprint for Success

We know who we have to beat, and we know what our existing resources are. From there, we build a comprehensive plan to address each specific keyword group that’s relevant to your business, with the goal of getting you page 1 positioning for every single group.

That means individual evaluation of every keyword group, with a custom approach for each.

The Formula

Budget + Timeline = Results

The timeline and cost of our SEO services are as flexible as our SEO methods. You can choose to spend more for faster results, or we can take a budget-friendly approach by building your traffic slowly or narrowing our keyword focus. Either way, you will get results.

The Bottom Line

Sustainable SEO Growth

Your business doesn’t operate in a vacuum, and neither should your search engine optimization company. That’s why every SEO marketing plan we create is fluid. We constantly measure, evaluate and adjust our approach to make sure you are getting the best possible return on your investment.

Other internet marketing companies tend to focus on just one aspect of SEO – rankings, traffic generation or conversion. At SEO Advantage, we aren’t interested in selling generic, “one-size-fits-all” SEO packages. For 25+ years, we have developed long-term partnerships with every customer to deliver measurable results and a marked increase in revenues through our multi-faceted strategy. By applying the latest SEO innovations to our established best practices, we create targeted solutions customized to fit each client’s unique needs.

There are many ways to get to the top, but to stay there you need to be standing on firm footing. Our sustainable SEO approach ensures a long-term increase in revenue through page 1 rankings, website traffic and optimized conversions.

About SEO Advantage

  • 25+ years record of SEO success
  • Emphasis on long-term relationships
  • Measurable ROI results
  • Dedicated in-house staff
  • Experienced leadership & personnel

Our clients benefit from

  • Page 1 & Top 3 organic listings
  • Increased website traffic
  • Increased sales and conversions
  • Improved brand recognition

Cultivating enduring relationships is at the core of our service. This could be your story too. Imagine having a trusted partner in your corner for a decade or more, steadfastly committed to your success. We can connect you with our long-standing clients who would be happy to share their first-hand experiences of growing and thriving with us.

Ready to take your site to the top of the search results?

Contact us and we’ll start you on the journey to page 1 rankings today!

Contact us today

Showcasing Our Partnerships

The Babcock Law Firm

Serving all of Colorado and the Denver metro area

Gerber & Holder Workers’ Compensation Attorneys

Georgia workers’ compensation lawyers

Brown Trial Firm

Nationwide birth trauma attorney based in Houston, Texas

Car Accident Attorney

When disaster hits, speak with an expert Tampa car crash lawyer at Lorenzo & Lorenzo.

Phoenix Work Injury Attorney

Hurt on the job? Call Bob.

SEOAdvantage

SEO Advantage, Inc.

3690 West Gandy Blvd, Ste 444
Tampa, Florida 33611
Monday-Friday 9AM-5PM EST

Call (800) 366-1639
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Founded by Stone Reuning in 2000, SEOA is a leading Tampa-based search engine marketing firm specializing in comprehensive local and nationwide search optimization services and search-friendly design solutions for businesses across the country.
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